![]() Colonius Colonius, a direct replica of the telecommunications-tower in Cologne, was created by rapidSL Development in Second Life.Cisco has a 4-sim presence in Second Life to promote products and demonstrations along with live presentations and was designed by SL Brand.Centric has also started a de-advertising campaign by buying adspace in Second Life and turning it into public parks. ![]() ![]() Centric, an advertising agency based in Los Angeles, opened its Second Life office in October 2006.Bigpond has created 11 islands called "The Pond" for their broadband, cable and ADSL members.BBC Radio 1 recreated the 2006 One Big Weekend event on a 64-acre (260,000 m 2) virtual island in Second Life.T-Online, have produced a tabloid-style newspaper for Second Life, The AvaStar in December 2006. Axel Springer AG, together with Build.American Cancer Society has held a version of its Relay For Life national fundraising event inside Second Life.American Apparel opened a branch inside the virtual world selling digital renderings of clothing modeled after real-life merchandise.Adidas Reebok have created a permanent presence in Second Life.ABN AMRO Bank has opened a virtual branch in Second Life.20th Century Fox held a premiere for X-Men: The Last Stand in Second Life.These are businesses and organizations originating in real life that have operated in Second Life and were not founded specifically for Second Life, but have involved themselves in the world. Other issues, such as security and downtime have plagued the exchange, including the theft of funds by an "employee" who "hacked" the system and left with stored funds. Due to the difficulty in regulating "companies" that trade on the exchange, there have been a number of "CEOs" who have run off with IPO funds, leaving investors with nothing. The WSE has been surrounded by controversy since it began operation. The exchange provides Second Life companies with the ability to raise capital from the global investment market using the in-world fictional Linden currency and the new World Internet Currency(WIC). World Stock Exchange (WSE) is a virtual securities exchange developed for use in the virtual world of Second Life. Originating in Second Life, they have done work on the Virtual Laguna Beach project for MTV, Aloft Hotels, and Sony BMG Music, as well as creating the OnRez version fork of the client software. The Electric Sheep Company is a design, building and scripting firm that creates content for three-dimensional online worlds. More recently it has also supported IBM workers in Italy protesting against low pay. Originally established by members of the Scottish Socialist Party, and other left activists, it challenged the Front National when it attempted to establish a base within the virtual reality world, demanding that they were only allowed to operate in adult areas of the game. Second Life Left Unity (SLLU) is an international socialist and anti-capitalist organisation which operates entirely within Second Life. It specializes in lighting and in 50-60 style of architecture. Exakt – Made in SwedenĮXAKT - Made in Sweden is run by Tina Bergman since February 2005. Referred to as the "Rockefeller of Second Life" by a CNN journalist, she has built an online business that engages in development, brokerage, and arbitrage of virtual land, items, and currencies, and has been featured in a number of prominent magazines such as Business Week, Fortune and Red Herring. Anshe Chung is the main avatar (online personality) of Ailin Graef in the online world Second Life. ![]()
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